The Persia Triangle is fondly known as the “heart of the Excelsior” as it is centrally-located site in the Excelsior neighborhood, formed by the intersection of Mission St, Ocean Ave, and Persia Ave.   In collaboration with city agencies & local community-based organizations, the Excelsior Action Group is undergoing a project to activate, beautify, and make safer the Persia Triangle.  Our goal is to transform this area from a hazardous and unattractive collection of crossroads into a beautiful hub of community engagement and civic vitality.  The Excelsior Action Group (EAG) is partnering with the SF Planning Department – Pavement to Parks Program, Supervisor John Avalos’s office, and several community-based organizations over the next year to design and implement a pilot project installation to create a new public space in the heart of the neighborhood.    The cumulative Persia Triangle Project will yield many benefits to the Excelsior community.  It will provide increased attractive, accessible public space for gathering, meeting, events, and community building.  The project will also calm traffic through the intersection, hence improving pedestrian safety.  It will help to beautify the neighborhood, generate more foot traffic in the area, and provide economic benefits to the surrounding commercial corridor.  Also, the design and implementation of the project will help to strengthen partnerships between city agencies, community based organizations, and the community at large.  In addition, it will provide opportunities for intergenerational team building experiences.  The most important outcome of this project is increasing community pride and engagement.  From start to finish, this project is driven by community involvement, from its design to installation to use.